Week #10 in links: Joni Ive & Apple, Leonard Nimoy & Prejudice, the Next Generation of Users & Hyper Island Tools.

The Shape of Things to Come.
http://www.newyorker.com/magazine/2015/02/23/shape-things-come
The New Yorker about Jonathan Ive and how he became the centerpiece of Apple’s strategy. Very insightful reading into the person Jonathan Ive and the importance of product at Apple.

So Human.
http://rjmag.org/Articles/index.cfm?id=2503
Interesting piece to surfaced after his death: Leonard Nimoy’s personal account of his prejudices and reservations towards post-WWII Germans and how they changed – at a fan convention in Germany.

#NextGen
https://sinnerschrader.com/de/nextgen/
Major qualitative study into the future generation of users in Germany, the next generation. By German online agency SinnerSchrader and research tank rheingold Institut. Required Reading.

HI Toolbox
http://toolbox.hyperisland.com/
A massive toolbox curated by Hyper Island: brainstorming energizers, innovation and insight tools, and man more. Instant bookmark.