jonathannausner

jonathan nausner

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You get the answers you ask for.

Juli 27, 2010 by Jonathan

Yesterday, I learned that Henri Ford’s classic „If I had asked people what they wanted, they would have said faster horses.“-soundbite is usually quoted when people prepare to lash out at market research.

Funny, I always understood it as a criticism of stupid questions.
You always get the answers you ask for. Or deserve.

That is all.

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Filed Under: Account Planning, Numbers